PORTFOLIO

In another class, I worked with a group to develop a campaign addressing a campus issue at the University of Nebraska–Lincoln. We focused on encouraging students to make healthier lifestyle choices and titled our campaign FUELU. I designed the campaign logo and created interactive social media content aimed at engaging students. Our strategy centered around using platforms popular among college students to promote healthier dining options through visually appealing posts, promotions, and deal announcements. By leveraging social media’s influence, we aimed to make healthy eating more accessible, appealing, and relevant to student life.